lululemon has opened its first store in Thailand, located in CentralWorld in Bangkok. The new store marks lululemon’s 100th store in the Asia Pacific region, demonstrating the brand’s continued international expansion and dedication to promoting wellbeing and fostering community around the world.
“As a brand that stands for wellbeing, we’re excited to launch in Thailand where balance is an intrinsic part of daily life and people’s passion for active lifestyles is growing,” said Gareth Pope, Senior Vice President, APAC. “With the opening of our first store in Bangkok, we look forward to connecting with Thai guests and fostering a vibrant community that aligns with our core values, helping people elevate their potential and feel their best.”
lululemon has named “Pob” Tripob Laoudom, co-owner of Iron Hive Gym, as its first Thailand Ambassador. Additionally, the brand will collaborate with leading fitness influencers Amanda Obdam, Miss Universe Thailand 2020, and “Ploy” Kunamas Pornpratharnwech, wellbeing advocate and owner of Polli’s Café, to deepen community engagement and contribute to product testing and development.
The new store will feature lululemon’s innovative products for Yoga, Running, Training, and various Play categories like Golf, Tennis, Hike and On The Move. Guests will also have the opportunity to discover the brand’s immersive offerings, including access to tools, resources, and community events for connection, growth, and empowerment.