This month marks one year since the launch of the lululemon Centre for Social Impact, which supports the company’s Impact Agenda commitments to provide access to wellbeing tools to more than 10 million people globally and invest at least $75 million USD by 2025 to advance equity in wellbeing. And on this occasion of World Mental Health Day 2022, lululemon continues its efforts to advance equity in mental health and wellbeing.
“At lululemon, we believe everyone has the right to be well and are committed to providing equitable access to wellbeing tools through our lululemon Centre for Social Impact to support the wellbeing of our local and global communities,” said Calvin McDonald, CEO of lululemon. “We recognize our unique opportunity and responsibility to lead and drive positive change in our industry and the world, and we will continue to leverage our expertise, resources, and voice to explore more ways to drive collective action and advance equity in wellbeing.”
In the Centre’s first year, lululemon advanced its goals to break down the barriers that prevent access to wellbeing tools and resources globally, particularly among underprivileged or vulnerable groups. The company partnered with grassroots and global non-profit organizations including Girls Opportunity Alliance, National Alliance on Mental Illness (NAMI), PATH, Rainbow Railroad, Resilience Fund for Women in Global Value Chains, and The Trevor Project to invest in and advocate for the wellbeing of those most impacted by systemic inequity around the world, contributing $11.9 million USD to social impact organizations and an additional $758,000 USD toward crisis response. lululemon is also providing a $250,000 USD grant to United for Global Mental Health in support of the Global Mental Health Action Network and their work to increase awareness and education on mental health and wellbeing.
Additionally, in early 2022, lululemon released its second annual Global Wellbeing Index, benchmarking the state of wellbeing globally and exploring the drivers and barriers to being well. The findings from this report guide the company to understand where and how to support further research and advocacy efforts.
As World Mental Health Day is marked across the world, lululemon continues to work to empower communities both externally and internally through targeted support and commitments. The company established its Mental Health First Aid (MHFA) program to provide its people access to physical and mental health services and resources. The program’s curriculum seeks to provide training to all employees across the company and explores critical topics such as understanding the foundations of mental health and building a mentally healthy workplace.
lululemon remains committed to efforts that advance equity in mental health and wellbeing as part of its purpose – to elevate human potential by helping people feel their best.
Download the Centre for Social Impact 2021 Infographic here.