VANCOUVER, British Columbia--(BUSINESS WIRE)--
Calling all movers and shakers across Canada - ivivva is coming to play
on a screen near you. lululemon athletica inc. (NASDAQ: LULU; TSX: LLL)
today announced the launch of ivivva athletica's Canadian online store
at ivivva.com. Inspired by movement and created by lululemon in 2009,
ivivva offers dance and athletic apparel for active girls.
"ivivva is all about dance, movement and fun, and we are excited to
bring this to life for Canadian girls nationwide with our new online
store," said Christine Day, lululemon CEO. "The vibrant colours and
technical features of the product assortment, as well as the cool
features on the new site will keep girls dancing, jumping, flying and
moving."
Designed with the guest in mind, the online store offers a shopping
experience that emulates a visit to an ivivva store. The robust product
assortment consists of sport bras, tanks, leotards, jackets, shorts,
crops, pants, skirts and accessories. Features such as individual item
description pages, fabrics and features knowledge, and visually rich
images help guests to make informed purchasing decisions. The site
offers complimentary ground shipping and the option to bring online
purchases to any ivivva or lululemon location for complimentary hemming.
Additionally, ivivva.com will host a "help us design" section where
guests can email their feedback directly to ivivva designers, and a blog
that will feature inspirational content for dancers and athletes.
ivivva athletica was created based on extensive feedback from guests who
wanted athletic garments for a younger age group using the same
signature fabrics, technical design features and exciting colors for
which lululemon is known. ivivva products are designed for athletic
pursuits such as dance and gymnastics, as well as for all-day
versatility. ivivva currently has stores in Vancouver, BC; Calgary, AB;
and Edmonton, AB; and a showroom in Oakville, ON. For more information,
visit www.ivivva.com.
About lululemon athletica inc.
lululemon athletica (NASDAQ:LULU; TSX:LLL) is a yoga-inspired athletic
apparel company that creates components for people to live longer,
healthier and more fun lives. By producing products that help keep
people active and stress free, lululemon believes that the world will be
a better place. Setting the bar in technical fabrics and functional
designs, lululemon works with yogis and athletes in local communities
for continuous research and product feedback. For more information,
visit www.lululemon.com.
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Source: lululemon athletica inc.