lululemon is bringing MIRROR, its popular nearly-invisible interactive home gym, to Canada—the first international expansion for the brand. Guests in Canada will have direct access to engage with MIRROR’s digital community and experience the platform’s best-in-class content for all levels.
MIRROR offers daily live classes and thousands of on-demand workouts available 24/7 led by lululemon MIRROR Ambassadors, including boxing, barre, cardio, strength, yoga, meditation and more. Certified trainers provide expert instruction, motivation and live feedback in classes spanning 50+ genres, ranging from 5- to 60-minute sessions for beginner to expert levels.
lululemon acquired MIRROR in July 2020. The launch in Canada strengthens and enhances its omni guest experiences with cutting-edge digital and interactive capabilities. With best-in-class content and a versatile platform powered by advanced camera technology and a personal performance dashboard, MIRROR extends lululemon’s digital sweat and mindful offerings and community engagement to new and existing Canadian guests.
MIRROR will be available online and in 40 stores across Canada beginning November 22, expanding lululemon’s in-store MIRROR offering to almost 200 locations in North America.
Learn more about MIRROR here.